Master every stage of the sales process to persuade and close effectively
The business world is in constant motion: competitors emerge, the market becomes tense, prices drop, decision-makers or buyers change, companies merge, some disappear, purchasing techniques and conditions evolve, means of communication change, new products are launched... To negotiate your sales successfully, the best way is to regularly train in sales techniques in order to develop your skills and to homogenize sales practices within a company. For this reason, this course presents the sales techniques proven by the best professionals and allows you to discover or rediscover effective methods for successful sales through a field application.
Is it for you ?
Newly recruited salespeople in B2B or B2C and experienced salespeople who want to review the fundamentals of B2B or B2C selling.
Prerequisites
None.
Training content
1 The keys to successful selling
- The value of authenticity
- Discover the keys to successful selling
2 Preparing to talk to your prospect
- Preparing to meet a prospect
3 Getting the first five minutes right
- Getting the first five minutes right
- Prepare the first five minutes with your prospect
4 Identifying your prospect's needs and motivations
- Identifying a prospect's needs and motivations
- Preparing your pitch
5 Making a convincing pitch
- Making a convincing pitch
- Craft your pitch
6 Dealing with objections
- Dealing with objections
- Let's put this into practice
7 Sealing the deal
- Sealing the deal
- Let's put this into practice
8 Sales Kit
- Preparing to meet a prospect
- Assessing customer relationships
- Preparing the first five minutes
- Preparing your pitch
- Crafting your pitch
- Preparing to deal with objections
- When to seal the deal
- Analyzing the outcome of a sales conversation
📌 Practical information
100% online training. Accessible anytime from anywhere for one year. If you have any questions about registration, the language of instruction, or the cancellation terms, please consult our FAQ