CH140
Marketing and customer relationship

Customer Relationship: Handling Complaints and Difficult Situations

Turn an irritated customer into a happy one.


Whatever the sector, it happens that a customer expresses dissatisfaction or discontent. This should not be the end of the business relationship, but rather an opportunity to use VS best practices to defuse the situation and achieve a mutually satisfactory resolution... and avoid losing a customer for good.

Objectives

To be able to learn and apply the most recognized techniques for handling difficult situations in order to de-escalate, obtain a satisfactory agreement for both parties, re-establish trust and provide a superior customer experience.

Is it for you ?

Customer service personnel, whether for internal or external customers.

Prerequisite

None

Content

A customer, internal or external, who complains... it happens. It is possible (and desirable) to improve your ability to react to a difficult situation in order to maintain a good customer experience. To achieve this, you must first identify your own sales style, manage your emotions, clarify the customer's real expectations, and communicate with him or her according to the objective. Knowing yourself better first and then understanding the customer better will allow you to transform a complaint situation into a loyalty opportunity.

Anticipate

Proactive vs. reactive to avoid recurring difficult situations

Manage priorities and emergencies

Defuse negative customer emotions

Know the strengths and weaknesses of your personality type

Details + / -

The importance of the first impression

Taking care of your appearance to influence perception

Conveying enthusiasm

Adopt a positive attitude by working on your mental posture

Respect the client's basic needs

Ensure respect, security and empathy

Work on your speech to reach a solution

Adapt to the context (telephone, e-mail, in person)

Expressions to avoid and to favour

Managing expectations (realistic vs. unrealistic)

Delivering bad news

Active listening

Evaluating your listening skills

Using advanced active listening techniques

Making a good diagnosis

  • The art of questioning
  • Clarifying and confirming

Client personalities

Characteristics of the 4 main types of clients

Identifying and dealing with client types

Avoiding prejudice

Retain and build loyalty

Differentiating between difficult customers and difficult situations

Formulating an apology

Approaching hostile customers

Cutting off conversation tactfully

Ending a conversation tactfully

Setting your own limits

Maintaining a positive attitude in conflict situations

Managing stress and staying calm.

💡 Useful information

Our training sessions are offered in Montreal or Quebec City, in person or in virtual format. Dates and locations are provided when you select your session below. If you have any questions regarding registration, schedules, the language of instruction, or cancellation policies, please consult our FAQ .

Duration
2 days
Schedule
9h to 16h
Regular fee
$965
Preferential fee A preferential rate is offered to public institutions, to members of certain professional organizations as well as to companies that do a certain amount of business with Technologia. To know more, please read the "Registration and rates" section on our FAQ page. Please note that preferential rates are not available for online training courses. Discounts cannot be combined with other offers.
$870
Private or personalized training

Do you have several employees interested in the same training course? Whether in person at your offices or remotely in virtual mode, we offer private training courses tailored to your team's needs. Group rates are available. Contact us for more details or request a quote online.

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Request in-company training

Do you have several employees interested in the same training course? Whether in person at your offices or remotely in virtual mode, we offer private training courses tailored to your team's needs. Group rates are available. Contact us for more details or request a quote online.

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