Objectives of the training
To provide the knowledge and skills required to apply the most recognized suggestive selling techniques in order to increase sales and build customer loyalty.Targeted audience
Sales, customer service and support personnel.Prerequisite
None.Trainers
Course architecture
- Definitions: cross-selling, value-added sales and alternative sales
- Suggestive selling vs. pressure selling
- The customer’s point of view: the 7 essential elements for a personalized sale
- Self-evaluation: taking orders vs. advising on needs
- The perfect moment, the perfect product/service and the perfect vocabulary (words and expressions that sell)
- Key phrases to make the transition towards needs analysis
- Forceful strategic questions to uncover the needs of a customer
- Suggesting customized products/services and highlighting the benefits and advantages for the customer
- 7 techniques for closing the sale
- Handling the most common objections in 3 steps
- Follow-up strategies
- Case studies
- Building an individual action plan
- Reference sheet including key concepts.
Private or personalized training
If you have more than 8 people to sign up for a particular course, it can be delivered as a private session right at your offices. Contact us for more details.
Request a quotePrivate or personalized training
If you have more than 8 people to sign up for a particular course, it can be delivered as a private session right at your offices. Contact us for more details.
Request a quote