Pressure selling is never desirable. It is much more appropriate to develop strategic approaches that truly correspond to the concerns of the people you are dealing with. Position yourself as a consultant who understands and anticipates your clients' needs. This interactive training workshop will help you build customer loyalty and make your business more successful.
Objectives
To provide the knowledge and skills required to apply the most recognized suggestive selling techniques in order to increase sales and build customer loyalty.
Is it for you ?
Sales, customer service and support personnel.
Prerequisite
None.
Content
- Definitions: cross-selling, value-added sales and alternative sales
- Suggestive selling vs. pressure selling
- The customer’s point of view: the 7 essential elements for a personalized sale
- Self-evaluation: taking orders vs. advising on needs
- The perfect moment, the perfect product/service and the perfect vocabulary (words and expressions that sell)
- Key phrases to make the transition towards needs analysis
- Forceful strategic questions to uncover the needs of a customer
Details + / -
- Suggesting customized products/services and highlighting the benefits and advantages for the customer
- 7 techniques for closing the sale
- Handling the most common objections in 3 steps
- Follow-up strategies
- Case studies
- Building an individual action plan
- Reference sheet including key concepts.
💡 Useful information
Our training sessions are offered in Montreal or Quebec City, in person or in virtual format. Dates and locations are provided when you select your session below. If you have any questions regarding registration, schedules, the language of instruction, or cancellation policies, please consult our FAQ .
Trainers
Private or personalized training
Do you have several employees interested in the same training course? Whether in person at your offices or remotely in virtual mode, we offer private training courses tailored to your team's needs. Group rates are available. Contact us for more details or request a quote online.
Request a quote