PA004
Sales
Journey

Sales : From technical sales to consultative sales

Develop the skills to sell your distinctive value
Associations and Partners Companies
Sales and business development are at the heart of any company's performance. A structured and consistent approach, combining a mastery of sales fundamentals and advanced techniques, can transform a good salesperson into a true strategic asset for the company. Our LEAD® Method training course is designed to take your teams to this level of expertise. It focuses on the development of essential skills, from how to structure sales meetings with hyper-solicited customers, to mastering the levers of persuasion, right through to individualized support for lasting impact. This training, which alternates theoretical and practical learning, aims not only to reinforce the basics, but also to develop active listening and constructive dialogue skills, while inspiring confidence and maximizing the value perceived by your interlocutors.
Duration
3 days
Schedule
See training dates for details
Regular fee
$3,250
Preferential fee A preferential rate is offered to public institutions, to members of certain professional organizations as well as to companies that do a certain amount of business with Technologia. To know more, please read the "Registration and rates" section on our FAQ page. Please note that preferential rates are not available for online training courses. Discounts cannot be combined with other offers.
$2,925

Objectives of the training

At the end of this course, you'll be able to apply a consultative sales approach.

Targeted audience

You are a sales representative or business developer working in a highly competitive sector Do you want to take your sales skills to the next level? You want to increase your number of new customers, your sales to existing customers, and your ability to sell higher-value solutions.

Prerequisite

Be ready for an experience that will transform your sales approach and customer relations

Benefits for Participants

  • Efficiently structure your interviews

  • Use the levers of persuasion so that your interlocutors choose you

  • Legitimize your presence, explore and understand the prospect's or customer's issues, argue, defend your offer, engage and conclude.

Course architecture

Pedagogical details

Training architecture

A “blended learning” approach using a variety of training media. Best practices will be shared through e-learning modules, followed by group sessions to put them into practice. Their acquisition and mastery will then be tested in simulations with seasoned buyers.

Type of training

Skill development
Skill development and knowledge integration
Decision support
Basic knowledge

Training Notes

19 hours of blended learning: 5 e-learning modules (4 hours) / 4 half-day group sessions (12 hours) / 4 individual exercises (2 hours) / 1 individual simulation (1 hour)

Private or personalized training

If you have more than 8 people to sign up for a particular course, it can be delivered as a private session right at your offices. Contact us for more details.

Request a quote
Duration
3 days
Schedule
See training dates for details
Regular fee
$3,250
Preferential fee A preferential rate is offered to public institutions, to members of certain professional organizations as well as to companies that do a certain amount of business with Technologia. To know more, please read the "Registration and rates" section on our FAQ page. Please note that preferential rates are not available for online training courses. Discounts cannot be combined with other offers.
$2,925
Private or personalized training

If you have more than 8 people to sign up for a particular course, it can be delivered as a private session right at your offices. Contact us for more details.

Request a quote

Request in-company training

If you have more than 8 people to sign up for a particular course, it can be delivered as a private session right at your offices. Contact us for more details.

Tell us more

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