WE213
Marketing and customer relationship

Digital marketing: optimize conversion rate (CRO) to maximize revenue

Why do Google and Amazon convert better than you and how can you change that?


The goal of this conference is to give you the keys to optimize your conversion rate and increase your return on investment thanks to the CRO (Conversion Rate Optimization) technique. Discover what CRO is, the steps and tools of the technique and its effects through several examples.

Objectives

At the end of this conference, you will be able to explain the CRO technique.

Is it for you ?

Marketing manager, digital manager, e-commerce manager

Content

  • Introduction to CRO the approach and its effects
  • Steps of the CRO technique
  • Tools for analyzing and implementing CRO sources of acquisition, factors impacting conversions, optimization plan
  • Practical example of CRO optimization measurement and testing tools
  • Conclusion / Questions.

💡 Informations utiles

Our training programs are delivered in private sessions tailored to your needs—on-site at your location, virtually, or in our training rooms. Dates, schedules, language, and format are all fully customizable to fit your team. Ready to get started? Fill out the request form below to plan your training or receive a personalized proposal—our team will be happy to connect with you shortly.

Duration
0.5 day
Schedule
See training dates for details
Regular fee
$189
Preferential fee A preferential rate is offered to public institutions, to members of certain professional organizations as well as to companies that do a certain amount of business with Technologia. To know more, please read the "Registration and rates" section on our FAQ page. Please note that preferential rates are not available for online training courses. Discounts cannot be combined with other offers.
$170
Private or personalized training

Do you have several employees interested in the same training course? Whether in person at your offices or remotely in virtual mode, we offer private training courses tailored to your team's needs. Group rates are available. Contact us for more details or request a quote online.

Request a quote

Request in-company training

Do you have several employees interested in the same training course? Whether in person at your offices or remotely in virtual mode, we offer private training courses tailored to your team's needs. Group rates are available. Contact us for more details or request a quote online.

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