Creativity weaves its way into our daily tasks, guides our professional decisions, and brings our personal projects to life. Yet, if you were asked to define it precisely, how would you respond? Many people have an opinion about creativity, but few truly understand what it’s based on. This training offers a clear and accessible way to understand the creative process, going far beyond common misconceptions. You’ll have the opportunity to explore what it means to develop your creativity at work and in your personal life, discover the conditions that foster it, and learn ideation techniques to generate original ideas. Whether you want to learn how to stimulate your creativity on a daily basis or simply better understand what happens when an idea emerges, this training invites you to approach this rich concept with a fresh perspective grounded in your own reality.
Objectives
By the end of this training, participants will be able to develop a personalized creative process according to prevailing context.
Is it for you ?
Every subject-matter expert.
Prerequisite
None
Your benefits
Content
Module 1: Separating Fact from Fiction About Creativity
Have you ever heard that creativity is a gift (you either have it or you don't)? Or that it's the domain of artists and "eccentrics"? These beliefs, however widespread, deserve serious consideration.
This first module invites you to take a close look at the most common preconceived notions about creativity. You'll have the opportunity to distinguish between myth and reality and, in doing so, perhaps gain a surprising new perspective on your own relationship with creativity.
On the agenda:
- Myths and realities of creativity
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Module 2: What Fuels (or Hinders) Creativity
Creativity doesn't spring from nothing. It develops under certain conditions, and can just as easily be stifled without us even realizing it. To cultivate it, we first need to understand what truly feeds it.
In this module, you'll explore the various factors that influence creativity in everyday life. You'll also delve into a structured definition of the concept, which will serve as a foundation for the rest of the training.
On the agenda:
- Factors influencing creativity
- Definition of creativity
Module 3: Concrete Tools for Generating Ideas
Once the basics are covered, this module focuses on taking action. Four recognized approaches to fostering idea generation are presented. This module aims to help you become familiar with each one and explore how they could be integrated into your practice.
On the agenda:
- Brainstorming and its variations
- Mind mapping
- SCAMPER
- Biomimicry
Module 4: Building Your Own Creative Process
This course concludes with a reflection that is both personal and applied. This final module aims to provide you with the necessary space to integrate what you've explored and build a creative process that suits you, adapted to your specific context.
You'll have the opportunity to examine how to transpose a creative approach into your professional and personal realities, and to reflect on the concrete implications this can have for you and those around you.
On the agenda:
- Integrating your personalized creative process according to context (personal and organizational applications and implications)
Read the articles:
Creativity, a misunderstood yet necessary value in business
What tools to develop your creativity
Watch the webinar:
Technological creativity and artistic innovation: (how) is it possible?
💡 Informations utiles
Our training programs are delivered in private sessions tailored to your needs—on-site at your location, virtually, or in our training rooms. Dates, schedules, language, and format are all fully customizable to fit your team. Ready to get started? Fill out the request form below to plan your training or receive a personalized proposal—our team will be happy to connect with you shortly.
Trainers
Private or personalized training
Do you have several employees interested in the same training course? Whether in person at your offices or remotely in virtual mode, we offer private training courses tailored to your team's needs. Group rates are available. Contact us for more details or request a quote online.
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