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Using the Best Strategies and Techniques for Web Marketing

Ensure you have the best plan for maximizing your investments.


overall satisfaction for this course

?Average calculated from scores obtained from 256 participants who took this course.
See the training dates
  • Duration 1 day
  • Regular fee 485
  • Preferential fee 435?
  • Locations
    • Montreal


To provide the knowledge and skills required to understand and maximize the proper marketing channels and approaches..

Targeted audience

Marketing and communications managers, Web specialists..



Training Details


  • Web marketing: context and definition
  • Building a Web marketing plan
  • Digital media: SEM, Display, programming and social media
  • Content marketing
  • SEO (Search Engine Optimization)
  • Social networks and content
  • Email marketing
  • Marketing automation
  • Tracking and using performance measures to monitor your Web tactics
  • Trends in the digital economy

Customer Testimonials

The course covers different aspects of Web marketing.

Nicolas J. / Intégrateur Web, Openmind Technologies

Select the training date*

*Unless stated otherwise, all sessions are in French.
  • Montreal

    April 21 2020

Trainer(s) assigned(s)